Wednesday, March 12, 2008

Dean Bubley's Disruptive Wireless: Standalone Mobile Apps vs Web Apps on Mobile

I pretty much agree with Deans views wrt Native mobile applications. There are specific instances where native applications make sense like VoIP. Games is another area where Native apps might have certain advantage..


Dean Bubley's Disruptive Wireless: Standalone Mobile Apps vs Web Apps on Mobile: "In particular, the following use cases remain for native (or virtual machine) device applications:

* Pre-installed applications at the factory.
* Pre-installed applications by the operator or other service-provider (eg RIM)
* Pre-installed applications by the retailer or distributor
* Certain markets are a bit more application-savvy (eg the US, with its history of PDA users), although other markets still view installing (or even thinking about) handset software as a geek-only activity.
* Applications installed by enterprises for their end users
* Applications like VoIP that need access to underlyig device APIs and capabilities like codecs.
* Applications (maybe IMS apps) for which carriers are able to design & enforce a complex over-the-air automated download & install process. Likely to only work in situations where the user has a deeply-customised phone, rather than a 'vanilla' device.
* Games, and even then only by certain demographics.
* End-to-end services coupled to specific devices or a limited range, rather than generic handsets (eg BlackBerry, Amazon Kindle)"

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